16.09.2021

Business plan for opening additional education courses. How to open a private school? Private school business plan with calculations


The phrase “More expensive than paid education is only free education” is gaining more and more relevance these days. It is more profitable for parents to send their child to a private school, where he will receive high-quality educational services. To open a private school, you need to truly love teaching, as the collection of documents and other bureaucratic ordeals will drive anyone into a frenzy. Below is a business plan for a private school, which is suitable as an example for a similar regional center.

Legal information

Form legal entity: OOO.

Main activity: providing paid educational services to students on the basis of 8-9th and 10-11th grades.

Target users: parents of teenagers with average and above average incomes.

Tuition price: 8 800 rubles per month. An agreement is concluded with parents for two academic years, where payment is prescribed by months from September to May. The summer months are not paid, the months of winter and autumn holidays are paid in full.

Working hours of the lyceum: from Monday to Friday: 08:00-17:00; Saturday: 08:00-15:00.

The lyceum provides the following paid educational services:

With each parent written contract. Payment is made through a bank or the school's accounting department. The cost of services in each region is selected individually, depending on the presence of competitors and the average income of the population.

Location: rented premises in the central part of the city, with an area of ​​450 sq. m. A sublease agreement is concluded between the owner and the owner of the school, since in 5 years the premises are planned to be fully redeemed.

Taxation: simplified taxation system (income minus expenses).

Registration and registration

For registration, you need to collect a package of documents:

  • Statutory documentation of LLC.
  • License for educational services.
  • Accreditation.
  • Financial and economic plan.
  • Rules for admission to the school of students.
  • School timetable.
  • Forms of attestation of students, frequency of conducting.
  • Conclusion from local control authorities (fire, sanitary service).
  • Copies of the passport and TIN of the entrepreneur or all founders (if the LLC is organized by several persons).
  • Documentation confirming the ownership of the premises.
  • Legal address confirmation.
  • Application for registration.

The application for registration of a private school indicates OKVED 85.13 "Basic education" and 85.14 "Secondary education". If you plan to continue to operate as a private elementary school or on the basis of the institution to open professional courses, it is recommended to indicate the general type of activity 85 "Education".

To obtain a license for educational services, it is necessary to prepare a number of documents:

  • List of teaching staff and leadership of the lyceum (with supporting documentation: diplomas, licenses, permits, etc.).
  • Program for general and secondary education.
  • Curriculum for 8-9th and 10-11th grades.
  • Study schedule.
  • Training programs.
  • Conclusions from the fire and sanitary service.
  • Agreement with CHOP.
  • Contract of rent or ownership of the premises.

The commission can consider the application in a matter of weeks or send an inspection commission to the place where the school was formed and stretch out the time for three months. Without obtaining a license, your school will be able to provide educational services, but issue certificates state standard after graduation, you won't be able to.

Logistics plan

Location Features

Leased area of ​​450 sq. m is divided into the following rooms:

  • Hall (locker room, school security location).
  • 8 equipped classes: Russian and literature, physics, mathematics, biology and chemistry, geography, computer science, labor office, English.
  • Gym.
  • Library.
  • 4 toilet rooms.
  • Sanitary room.
  • Teacher's.
  • Director's office.
  • Manager's office.
  • Corridor.

The building is two-story, so all classrooms are located on the second floor. On the first floor there is a manager's office and a sanitary room where supplies for cleaning the premises are stored.

The building underwent cosmetic repairs, windows and doors were replaced in the amount of 270,000 rubles. The owner is paid monthly rent in the amount of 90,000 rubles. Utility bills are paid by the tenant independently, which is reflected in the sublease agreement.

The building is located in the central part of the city, there are bus stops nearby public transport. This allows students to easily get to school from anywhere in the city.

material support

Cabinet name Equipment The price of everything, rub.
Russian language, literature Educational furniture, table tribune, reference manuals, test tasks for preparing for the OGE and the USE 120 000
English language Educational furniture, projector, computer included, speakers, ESM: "English in Focus" (Spotlight 8) 154 000
Computer science-programming Educational furniture, classroom board, projector, screen, computers (workstation: 11 pcs.), a set of posters "Informatics and ICT" 320 000
Mathematics (algebra, geometry) Educational furniture, complete computer, projector, speakers, blackboard drawing set 127 000
Physics Educational furniture, a projector, a complete computer, speakers, an adjustable student laboratory table with a plastic coating and a board, a set of weights in mechanics, a set of springs with different stiffness, a set of wire resistors, a laboratory rheostat, tables in physics for grades 8-10, alcohol laboratory thermometer, laboratory tribometer, laboratory ammeter, barometer, electronic balance, laboratory voltmeter, laboratory dynamometer, laboratory set "Geometric optics", laboratory set "Magnetism", laboratory set "Thermal phenomena", laboratory set "Electricity", stands: " International system of units SI”, “Basic physical constants”, “Prefixes and multipliers”, “Mendeleev's table”, “Scale of electromagnetic oscillations”, ESM: “Collection of demonstration experiments for environments. general education school" 155 000
Chemistry-Biology Educational furniture, a projector, a computer included, speakers, an adjustable student laboratory table with a plastic coating and a side, a demonstration table with a side, a sink, an exhaust hood, thermometers, electronic scales, flasks, test tubes, funnels, glasses, vials, pipettes, droppers, cylinders, a set of reagents for a student's experiment in chemistry, tripods, clamps, spirit lamps, a mortar, pestle, glass rods, a stand "Mendeleev's Table", collections "Fibers" and "Metals" 157 000
Geography Educational furniture, projector, computer, speakers, political and administrative wall map of Russia, political wall map of the world 125 000
Technology Mechanical tools: lathes, milling machine, drilling machines, sharpening machines, grinding machine, circular saw, electric drill, grinder, band saw, hand tools in stock 240 000
Gym, sports ground, (locker rooms for boys, girls, gym) Gymnastic mat (10 pcs.), mounted ball throwing shield (4 pcs.), volleyball net (1 pc.), gymnastic bridge (2 pcs.), gymnastic bars (1 pc.), gymnastic crossbar (1 pc. .), wall crossbar (1 pc.), goals for playing football with a net (1 pair), table tennis table with a net (3 pcs.), gymnastic jumping goat of variable height (1 pc.) 210 000
teacher's room Desk (6 pcs.), Bookcases (4 pcs.), Shelves (6 pcs.), Computer (2 pcs.), Chairs (8 pcs.) 110 000
Office of director and manager Desk (2 pcs.), Computer chair (2 pcs.), Regular chair (4 pcs.), Wardrobe (2 pcs.), Bookshelf (4 pcs.), Safe (2 pcs.), Computer (2 pcs. .). 170 000
Accounting Desk (1 pc.), Computer (1 pc.), Chair (2 pcs.) 112 000

In total, the amount of 2,000,000 rubles will be needed to equip all offices. The equipment is purchased only of high quality, as the prestige of your educational institution will depend on it. To this amount is added the cost of stationery and other household needs in the amount of 20-25 thousand rubles.

Company staff

At a private school linear system management. Management personnel include: the owner of the school, director, head teacher. The employees are teachers, an accountant, service staff. Work is carried out according to employment contract salary includes salary + bonus.

The number of staff and salary costs in the table:

In addition to the basic salary, every month for employees, deductions are made to funds (pension, insurance) in the amount of 252,000 rubles. In total, an amount of 827,000 rubles will be needed per month for deductions and wages.

Project implementation

It is possible to implement a private school business plan with calculations within six months. long time will be needed for the collection of documents, recruitment and advertising of the project. The following implementation plan is proposed:

Because academic year starts in September, the project should be implemented in the summer months. Advertising is carried out during the entire implementation process through social networks and the school's own website.

Investments and income

Starting injections

In order for a private school business plan to start generating income, the following investments will be needed:

We plan income

The average number of students planned for the school is:

8th grade - 25 people.

9th grade - 25 people.

10th grade - 50 people.

11th grade - 50 people.

The tuition fee is taken without taking into account the summer months, that is, from September to May inclusive. The monthly tuition fee is 8,800 rubles. The monthly income of the school will be:

150 x 8,800 = 1,320,000 rubles Additional income will be brought by paid courses (on average, 450,000 rubles per month).

The total monthly income will be:

1,320,000 + 450,000 = 1,770,000 rubles

To find out the net profitability of the school, subtract the monthly expenses from the revenue:

1,770,000 - 1,057,000 \u003d 713,000 rubles.

The profitability of the project, on average, will be 14%.

Payback: 2.5-3 years.

Eventually

A private school business plan with calculations is suitable for a medium-sized region with low competition. It makes no sense to open the project in small town where a major competitor is already operating. It will be difficult to attract students to paid training to an unknown school. You will have to invest in the business at least 3,527,000. The yield, on average, will be 713,000 rubles. During the summer months, the business will not generate income if you do not come up with options for generating additional income.

Attention! The free business plan provided for download below is an example. The business plan that best suits the conditions of your business must be created with the help of specialists.

Many parents prefer public schools private educational institutions, which is why a budding entrepreneur may be interested in the project of creating a private school.

This private school business plan is a short guide to setting up a private education business with a relatively fast two-year return on investment.

The success of a business plan largely depends on the skillful implementation of the goals:

  • achieve high profitability of the future school;
  • get a high and stable income;
  • satisfy the demand for educational services.

One of the main conditions for achieving these goals is the correct location of the school and obtaining a license to conduct this extremely profitable, but somewhat risky business.

You should also adhere to the timing and milestones of the business plan.

The most important and one of the first points of the business plan is obtaining a commercial loan, the interest on which will need to be paid from the first month of the project.

Private School Business Plan Cash Estimate

The cost of this project is 3,060,000 rubles. The approximate interest rate is 24%.

What will be the main expenses:

  • rent, and better, purchase and repair of a suitable premises with an area of ​​at least 1500-2500 m²;
  • registration of a license to carry out teaching activities;
  • purchase of basic equipment;
  • selection and hiring of teaching and technical staff;
  • curriculum development;
  • organization of the learning process;
  • advertising company;
  • unexpected expenses.

Income in case of successful implementation of the presented business project will be about 278,700 rubles.

Necessary equipment

When organizing a private school, you can do without buying a school bus, but the following list of equipment is basic:

  • desks, chairs, boards;
  • everything for a computer class;
  • equipment for a gym, a canteen, a first-aid post, a labor office, a teacher's room, etc.

The technical equipment of a private school must comply with safety regulations and increase the competitiveness of the institution.

Good to know!

We respect your choice, but we want to remind you that the least risky, relatively easy and comfortable start of a business can be organized under the wing successful company on a franchise basis. We invite you to get to know.

Why it is easier and more convenient to start a business with a franchise can be found in the selection of articles published in the case studies section:

Some Important Points of a Successful Private School Business Plan

1. The enrollment of students directly depends on the location of a private school. Therefore, it is better to rent a room in a prestigious residential area, with a good transport fork, and a parking lot. Recently, cottage villages near Moscow have been promising in this regard.
2. Particular attention should be paid to the selection of qualified teaching staff who can work successfully even with "difficult" children.
3. The presence of a license, attestation and state accreditation will significantly increase the reputation of a private school.
4. Deep learning bias foreign languages.
5. Equipped modern technology computer class.
6. Established relationships with prestigious universities, which students will be able to enter after graduating from a private school.
7. Expansion of the standard educational programs according to the interests of students and their parents.
8. Save money on rent and wages.
9. The tuition fee in a private school in Moscow must be at least $300 per month per student.

Today, many parents prefer to send their child to a private school, rather than a public one, so that he receives a decent education. The general distrust of Russians in the education system is growing every year, thereforecan be a good option for a businessman. You just need to think through everything, calculate and understand exactly how it will be necessary to act to open a private educational institution. In this article, we will analyze the important nuances and answer a number of frequently asked questions.

Introduction

This business plan was developed for a city with a population of 600 thousand people, so if you live in a metropolis or in a smaller locality, then you need to recalculate it and study the demand for a similar product among the population. Your main goal will be to launch an educational institution that teaches children in the course of primary and secondary education, giving them the appropriate certificates for further admission to state technical schools, universities and other institutions.Your educational institution will provide services for teaching children from grades 1 to 4, from grades 5 to 9, offer everyone who wants English courses, preparation courses for general and unified state testing, and a variety of sports sections will work in it. Your target audience will be parents of young and middle children school age above average income who want to give their children an exclusive education, as well as parents of children who cannot attend regular educational institutions.

Private schools enjoy well-deserved popularity

The total investment in the project will be 14.5 million rubles in 2019 prices. At the same time, 10 million rubles will need to be invested to start, and 4.5 million will be needed as working capital. For start new school it will take 7-9 months, it is advisable to guess so that you open in August and enroll children for the new school year.

Work principles

So you've decided to open a private school. What needs to be done first? Before studyingLet's look at some of the nuances of her work. At the beginning of 2019, the number of private schools operating in the territory Russian Federation, equaled one and a half percent of the state. Their number is gradually growing, but there is an acute shortage of such establishments due to relatively high investments, low profitability and the overall complexity of the work. But with the right approach, you can create a full-fledged business that will bring you a stable profit and which has prospects for further development.

Lessons in a private school are held according to individual or state programs. The group usually has no more than 10 people, while the total number of students in the school is 120-150 people. The main advantage of such education is that the teacher practices an individual approach to students and gives them in-depth knowledge of the materials. Classes at the school last either half a shift (from 8 to 13), or a full shift (from 8 to 18.30), depending on the program, class content and other nuances. As teachers, you will need to hire experienced professionals with specialized education. Moreover, you will need separate specialists for primary school and separately for the middle ones. For the described school, you will need at least 10 teachers who will need to be brought into the state, as well as at least 5 more part-timers who will teach lessons in non-core subjects.

In total, you will need about 20 employees for the entire school. Your educational institution will work according to the standard scheme from Monday to Friday (the main classes of the program). On Saturday and Sunday, additional classes will be held for those who are lagging behind, electives, individual lessons according to an expanded program. To arrange an educational institution, you need to find a room with an area of ​​​​1200-1500 m2, preferably 2 floors. In total, the school should have at least 9 classrooms for classes, one teacher's room and the head's office. The institution will need to equip a computer class, a dining room, a gym and an assembly hall for music lessons or various performances / events.The order and safety in the institution will have to be monitored by a specially hired security guard.

Training is conducted in small groups

What lessons will be taught

Composing , you need to take into account what kind of lessons will be held in the institution in order to recruit the right teachers and motivate parents. So, you will be teaching classes for students from grades 1 to 9. The main emphasis will be placed on mathematical disciplines and physics, as well as in English. Students will not be divided into classes, but by level of knowledge into groups. Usually, English is taught according to British and American programs, which include studying grammar, teaching writing skills, practicing speaking and reading. In some schools, high school education is generally conducted in English so that there is no language barrier.

This practice allows graduates to enter higher educational institutions in Europe or America by passing the relevant exams. They will be well versed in English, speak it and even think, that is, in fact, it will become native for them. In addition to the basic subjects, there will be training in social science, Russian language and literature, chemistry, biology, and physical education classes. Often in private schools they teach dance and music, vocals or athletics. Also, students attending the school receive meals in it: breakfasts, lunches and dinners.

Consider what prices are in traditional private schools. For admission, you must pay approximately 15-20 thousand entrance fee (one-time payment). Further training costs about 15-20 thousand per month. This amount includes tuition and meals. Additional classes and electives are paid separately at a rate of 300–600 rubles per hour.

How to issue

Consider what documents are required to open your institution. The activities of NEIs (non-state educational institutions) are regulated by a whole range of laws and normative documents starting from the law on education and ending with government regulations and SanPin standards. To open an institution, you definitely need to obtain a license from the local education department. To do this, you will need to submit an appropriate application and pay a fee, which is 7.5 thousand rubles. The management will consider the issue of issuing a license for about 2 months, so this must be done in advance.Next, you will need to register with the tax office as an entrepreneur (usually registered as an LLC) and receive codes 80.10.1, 80.10.2, 80.10.3 and 80.21.1, which are associated with education.

The school needs a separate building

Attention:you can get state accreditation after you graduate your first students. But before applying for accreditation, it is necessary that at least three years have passed since the receipt of the license. Accreditation is obtained from the Ministry of Education.

In order for your students to continue their education after graduation, you will need to enter into an agreement with another school that already has accreditation. They will pass the exam there and receive the corresponding certificate. After passing the accreditation, you will be able to issue the appropriate certificates yourself. Please note that the school also needs to have its own medical room. To open it, you will need to get medical license.

How to find clients

If you want to get a stable income, then you will need to worry about marketing program. You need to approach this very seriously, because if you do not get the children to form a full-fledged group, you will not be able to pay for the work of teachers. Note that the level of competition in this area is quite low, so you are unlikely to be hindered by competitors. But still, before opening, you need to study the market in order to understand whether you will have to work next to a functioning private school.

Your target audience, as we said above, is parents of children who have an average income and who want their children to receive a good competitive education. Therefore, we recommend focusing on technical specialties, which today there is a huge shortage around the world. When developing a strategy, focus on the quality of the education offered and tell potential clients about the prospects that their children will have. To do this, you need to advertise yourself. We recommend starting advertising through local media (newspapers, magazines, radio, television), and then switching to online promotion (you definitely need a website and groups in in social networks). The last step could be outdoor advertising but you have to use it carefully But.

Production plan

Next, consider the various nuances associated with opening your own school. It should be in a convenient location, close to a public transport stop and have its own parking lot. Classes are usually held from 8 to 18.30, on weekends from 9 to 20. The process of teaching students lasts from September to the end of May-beginning of June. IN summer period various intensive and individual classes can be held, including for those who wish to enter your institution. In total, you will spend 10 million rubles on preparing for the launch. For this money, you will carry out the necessary repairs in the premises, purchase the necessary equipment, install an alarm and a video surveillance system.

Training is held for elementary and middle grades

The organizer of the NOU will be in charge of administration and management. You will also need 10 teachers: a primary school teacher, mathematics, physics, computer science, music, English, physical education. In addition, you will probably need an accountant, a cleaner, a cook with a canteen worker, a nurse and a security guard. The total salary costs for staff will amount to 400-450 thousand rubles.

organizational plan

Now you know, what it takes to open a private school, therefore, we will consider how, in general, you need to organize the process. You will spend approximately 9 months on preparatory work, repairs, equipment of premises and obtaining a license. The head of the school is the director - the organizer of the institution. He can give orders to his subordinates and they are obliged to carry them out. Management is carried out in accordance with the charter of the institution and the current legislation. It is on the shoulders of the director that all documentary work falls, from the preparation of curricula to the selection / hiring of personnel.

Subordinate to the director is a deputy for teaching and educational work. He is engaged in planning the work of the NOU, organizing various events, methodical work, control over the educational process. He helps teachers and the leader, being a link between them. He also controls the work of teachers, monitors their qualifications and compliance of the work process with the curricula, holds meetings with parents, etc. Next in the hierarchy of the school are teachers who are involved in the educational process. Teachers must have a state diploma, the necessary knowledge and special qualities that are needed for a teacher.

The financial side of things

We already wrote above that it will take about 14-15 million rubles to open. Of these, 5 million will be spent on repairing the premises, about one and a half on landscaping the yard, 4 million on the purchase necessary equipment, for registration about 70 thousand rubles, for advertising - 100 thousand rubles. The rest of the money will be spent on salaries for teachers and technical staff, on operating expenses, on communal payments and rent, to buy food for children. Please note that in the first year you are unlikely to be able to reach full capacity and load the school at 100%. Usually filling is done like this:

  1. In the first year, it is possible to recruit 50% of the possible number of students.
  2. In the second year, the occupancy will be 70%.
  3. In the third and subsequent years - 90–95%.

If the estimated number of children in our school is 150, then in the first year you will recruit about 70 students, in the second their number will increase to 100-110, and in the third year you can already reach full load. Accordingly, in the first year you will receive 70 * 20000 = 1.4 million entrance fees and 1.05 million profits per month from 70 students (monthly payment will be 15,000 rubles). With these figures, all the costs incurred will be fully recouped in 3 years, after which the project will be profitable.

In contact with

The article discusses the features of compiling private school business plan. More and more parents are thinking about the need for a good education for their children. Public free schools do not always provide the proper level of preparation for their students, not to mention the provision of decent learning conditions.

Due to this, private school can become a profitable and sought-after business. But for this it is necessary to foresee everything at the planning stage and develop a detailed business plan, where the concept will be described and the effectiveness of the project implementation will be calculated.

Key Features of a Private School Business Plan

Creating a business plan for a private school

Before the start of operation private school within business plan it is necessary to analyze the supply and demand in the market for these types of services.

When analyzing demand Special attention should be given a definition target audience revealing their wishes and preferences.

When studying the offer, it is important to identify the main competitors, the peculiarities of their work and form a competitive advantage.

The considered aspects should be reflected in the concept of the future project.

Description

Files

The main function of such a business is to provide educational services to schoolchildren. At the same time, primary, secondary and general education schools are distinguished.

Private school differs from the usual one in the following positions, which is reflected in business plan:

  • Individual approach to each student;
  • More highly qualified personnel;
  • The best conditions for the education and development of children;
  • Greater attention to discipline, etc.

In addition, it is possible to provide for a bias towards the development of certain knowledge and skills, for example:

  • For learning a foreign language;
  • Mathematics and Informatics;
  • Biology;
  • Sports slope.

1 - Summary

1.1. The essence of the project

1.2. The amount of investment to launch a private school

1.3. Work results

2 - Concept

2.1. Project concept

2.2. Description/Properties/Characteristics

2.3. Goals for 5 years

3 - Market

3.1. Market size

3.2. Market Dynamics

4 - Staff

4.1. staffing

4.2. Processes

4.3. Wage

5 - Financial plan

5.1. Investment plan

5.2. Funding Plan

5.3. Private School Sales Plan

5.4. Spending plan

5.5. Tax payment plan

5.6. Reports

5.7. Investor income

6 - Analysis

6.1. Investment analysis

6.2. The financial analysis

6.3. Private School Risks

7 - Conclusions

The private school business plan is provided in MS Word format - it already has all the tables, graphs, charts and descriptions. You can use them "as is" because it's ready to use. Or you can adjust any section for yourself.

For example: if you need to change the name of the project or the region where the business is located, then this is easy to do in the "Project Concept" section.

Financial calculations are provided in MS Excel format - parameters are highlighted in the financial model - this means that you can change any parameter, and the model will automatically calculate everything: it will build all tables, graphs and charts.

For example: if you need to increase the sales plan, then it is enough to change the sales volume for a given product (service) - the model will recalculate everything automatically, and all tables and charts will be ready immediately: monthly sales plan, sales structure, sales dynamics - all this will be ready .

A feature of the financial model is that all formulas, parameters and variables are available for change, which means that any specialist who knows how to work in MS Excel can adjust the model for themselves.

Rates

Feedback from our clients

Feedback on the business planprivate kindergarten

We bought a ready-made business plan on the Plan-Pro.ru website, adjusted it a bit and got a loan from the bank. Received 30 million rubles we will spend on opening a private kindergarten for 100 places. Many thanks to the specialists from Plan-Pro.ru for the excellent work done!

Olga Veronkina, director of a private kindergarten

Feedback on the business plan of the dance studio school

To open a dance studio, we needed investments and private investments. The result exceeded our expectations - the document turned out to be exemplary, and we managed to get an investment in the amount of 5 million rubles. Thank you very much to the specialists from the site for the excellent work done!

Irina Petrenko, Nikolaev

Feedback on the business plan of the educational training center

To launch and mid-term planning of the training center, a business plan was required, and we bought it on the websiteplanpro. en. The plan turned out to be very informative. The financial schemes are understandable, it is possible to substitute any numbers into the formulas, just make any changes. Special thanks for the beautiful design.

Natalia V.Sh., Deputy Director of the training center

Feedback on a private school business plan

The idea was to open private school for girls. At the planning stage, there were problems with forecasting profits. Decided to download ready business plan in Plan-Pro. I liked the quality of the business plan, the structured presentation of the material, the financial model, which has all the calculations with the parameters of each component of the business, which can be changed, which is very convenient. On this moment the business plan of a private school helped to get a loan in the amount of 20 million rubles.

Melnikova Angelina, Krasnodar.

Opening a private school as a business

Holding competitive analysis within business plan allows not only to study the main competitors private school but also to develop a competitive advantage.

The main competitors are public schools. They are free and available to everyone, but have a number of disadvantages, such as:

  • Not always qualified teachers;
  • neglect of children;
  • The low level of funding results in unsuitable conditions, including a lack of the necessary equipment to study scientific phenomena;
  • Lack of control over discipline;
  • Rare excursions and open lessons;
  • Inability to give due attention to each student.

After studying the competitive environment, it is necessary to analyze the demand for such services from parents, since it is they who determine where their child will study.

Among potential clients private school, the following groups of parents can be identified:

  • whose children have above-average learning abilities;
  • Parents with high level income;
  • Parents who do not have enough time to take their children to additional courses;
  • Parents working abroad

On this stage it is important to identify the main requirements of these groups to private school and take them into account when forming the concept in business plan.

Licensing of private school activities

General educational activity in accordance with the current legislation is subject to compulsory licensing. A license can only be obtained if the following requirements are met:

  • Following federal educational programs or developing your own programs;
  • Registration as a legal entity, or an individual entrepreneur, or a non-state educational institution;
  • Owned or rented non-residential premises that meets the requirements of fire and sanitary supervision;
  • Teachers have higher specialized education and work experience;
  • Health protection provided;
  • The premises are equipped in accordance with federal standards;
  • Electronic and printed educational materials are available;
  • Paid state duty in the amount of 7,500 rubles.

Accounting for these requirements should be reflected in the concept private school within business plan.

With all documents confirming compliance specified requirements, as well as an application for a license, you must apply to Rosobrnadzor, which, after carrying out the relevant checks, within 60 days, makes a decision on issuing or refusing to issue a license.

After that, not earlier than in 3 years, you can apply for accreditation, which gives the right to issue certificates of completion of the state standard.

If you are not yet ready to deal with licensing issues, take a look at . At the same time, the orientation of the institution can be different: for adults and children, in addition to dancing, you can also launch yoga, Pilates and other areas.

The sequence of opening a private school in a business plan

  1. Market analysis, concept description private school, calculations, formation business plan.
  2. Business registration.
  3. Selection of premises, carrying out repair work.
  4. Room equipment.
  5. Selection and hiring of personnel.
  6. If necessary, the preparation of educational programs.
  7. Obtaining a license.
  8. Organization marketing activities, admission of students.
  9. Opening a business.

Ready private school business plan, which already contains all the necessary information is available for download at the link below. We have included calculations and an easy-to-use financial model. Thanks to this, it is possible not only immediately, bypassing preparatory stage, start implementing the idea, but also get additional funding from banks and investors.

Calculation of investments in opening a private school in a business plan

The opening will require significant investments in the amount of 5 to 50 million rubles. depending on scale and concept private school. IN business plan the following main articles stand out:

  • Premises rent – ​​xxx rub.;
  • Registration of activities and execution of permits - xxx;
  • Repair work - xxx;
  • Material and technical equipment - xxx;
  • Purchase of educational materials and creation of educational programs - xxx;
  • Marketing and advertising - xxx;
  • stock Money- xxx.

Requirements for the premises for a private school in a business plan

IN business plan provided for the need to match the premises for private school the following requirements:

  • Possibility to allocate such zones as a locker room, bathrooms, classrooms, administrative premises, a gym, a canteen, a medical office and others, depending on the project;
  • Detached building with a fenced area;
  • Location either in the central part of the city or near the area where most of the target audience lives, for example, a cottage settlement or elite new buildings;
  • Compliance with the requirements of fire and sanitary supervision;
  • Availability of necessary communications.

The cost of equipping a private school in a business plan

To open and obtain a license, you will need to purchase the following equipment for private school, the costs of which are included in business plan:

  • For classrooms and locker rooms - desks, chairs, a board, a projector, computers, cabinets, racks;
  • For administrative premises - furniture, computers;
  • For medical office– table, chair, couch, shelving, pharmacy, washbasin, medical supplies;
  • For the gym - sports equipment;
  • For the dining room - kitchen equipment, dining tables, chairs, distribution line;
  • For toilets and showers - plumbing.

In addition, it is necessary to provide for the costs of purchasing training materials and installing a security system, alarm system, and fire extinguishing system.

Private school business plan financial plan

Functioning private school does not imply a wide variety of sources of cash receipts in business plan. Speaking of costs, they are all connected to a greater extent with maintaining the required conditions.

Operating costs of a private school in a business plan

To maintain performance private school the following monthly costs are required business plan:

  • Taxes and fees - xxx rubles;
  • Rent - xxx;
  • Utilities - xxx;
  • Salary - xxx;
  • Marketing activities - xxx;
  • Others - xxx.

Total amount from xxx rub. per month.

The staffing of a private school in a business plan

IN business plan recruitment of the following employees private school:

  • Director;
  • Head of the educational department;
  • Accountant;
  • Administrator;
  • Psychologist;
  • Medical worker;
  • teachers;
  • Security guard;
  • Cleaning woman.

Private school profit in a business plan

The main source of funds is the fee charged for the provision of educational services. Revenue can reach up to xxx rub. monthly. In this case, profit private school, calculated in business plan how the difference between revenue and costs will be from xxx rub. per month. a separate product designed for business planning and calculation of all its

A necessary component of a full-fledged business plan is a flexible sales plan. It is important, on the one hand, to have a forecast for the business as a whole, and on the other hand, to be able to see the profitability in the context of a separate profit center or even a separate product.

The cash flow statement is the most important document of any business plan. It contains comprehensive information about the operating, investment and financial inflows and outflows of the company, and also allows you to evaluate the overall picture of the company's performance.

Download a ready-made business plan for a private school with financial calculations and an Excel financial model

Opening a private school is associated with complex bureaucratic procedures for obtaining a license and taking into account all legal requirements.

In this case, a well-developed business plan is needed. Ready private school business plan with calculations and fully structured information you can download from the link below. This document will be a decisive factor when negotiating with creditors and investors and will demonstrate your professional approach to business. At your request, we can draw up an individual turnkey business plan.

We will describe in detail how to open a private school and what is needed for this. Indeed, both teachers and directors often dream of such an institution, and many parents are ready to pay any money, so long as the child has all the best, including education.

True, in our country it is quite difficult to organize such an institution. In addition, it is necessary to take into account at the same time the requirements of the legislation, government agencies wishes of parents and children. It is believed that it will be possible to engage in such a project only if the efforts of an experienced teacher and manager are combined in order to be able to resolve all emerging issues due to versatile skills.

The relevance of the idea

Today, many parents are dissatisfied with the general education system in our country. After all, the level of knowledge that the child receives there is insufficient, the attention of teachers is scattered on big number students in the class do not count individual characteristics and inclinations. Yes, and you will not find additional classes for in-depth study of any subject in an average school.

And even in Russia, Ukraine and others neighboring countries Only 1-2% of children are enrolled in private education, yet the market is still insufficiently filled. Such institutions are located mainly in Moscow, St. Petersburg and cities close to them. While remote regions suffer from their complete absence.

Let's start with what a private school is. It's non-commercial non-state institution where highly qualified teachers take care of children. The provision of educational services takes place on a paid basis, but the range of subjects is much wider and more interesting than in a simple school.

Since tuition has to be paid for, such education can only be afforded by families with high or medium incomes. And parents will have much more requirements for teachers and the director. Therefore, this project should be dealt with only by a person who really wants to improve the education system, is able to fully immerse himself in the organizational process and will be able to find a compromise between different requirements.

We list the main requests to such institutions:

  1. Classes consist of a strictly limited number of students (no more than 15 people).
  2. Be sure to create the most comfortable conditions for children.
  3. It is important to pay attention to the equipment of classes, the computerization of the school, and the availability of a wide infrastructure on the territory of the educational institution.
  4. Flexible and thoughtful school program.
  5. The teaching staff should be distinguished by professional and experienced teachers with a good reputation.
  6. Often, on the basis of a private school, special teaching methods are used to develop not only knowledge in basic subjects, but also to improve personal qualities students (leadership, communication skills, business activity etc.).
  7. They try to expand the range of additional classes, circles, optional disciplines (theatrical art, chess class, football team, boxing, in-depth study of English, etc.) as much as possible.
  8. Often such institutions work in close cooperation with universities, making up curriculum in such a way as to prepare graduates for admission to a particular specialty.

When choosing a private school, parents most of all pay attention to the following indicators:

  • proximity to home;
  • cost of education;
  • class sizes according to the number of students;
  • qualifications of teachers;
  • the general reputation of the institution;
  • level of accreditation;
  • material base, that is, equipping offices and halls;
  • reviews from other families.

If we consider the practice of private schools around the world, we can distinguish the following variations:

  1. Located outside the city or inside the metropolis.
  2. Where children come to study only for the duration of classes or stay with accommodation (full board).
  3. Classic and elite.
  4. General education, which follow the standard program, or with developed methods for in-depth study of individual subjects.

It is better to decide which of the projects to implement in practice even before drawing up a business plan, since then it will be much more difficult to change anything in the process. After all, each case has its own requirements, costs and nuances.

It is worth clarifying the reasons for opening a private school. For the most part, there are three factors:

  • Individual entrepreneurs or sponsors decide to create such an institution in order to educate their children in an institution where a highly qualified teaching staff is assembled and the program is well thought out. After their children graduate from school, the funding gradually fades.
  • Some large companies create similar institutions for the families of their employees. In this case, the project does not bring money, but only helps to prepare a worthy replacement of personnel and keep professionals within the system.
  • And only a small part of such institutions focuses on the profitability of the project and forms the reputation of a private school for a long time.

What do you need to open?

All organizational issues begin with registration. To do this, you must register with tax service. Theoretically, to make it available as an IP ( individual entrepreneur), but LLC, that is, a legal entity, will have much more opportunities and privileges.

For this, they serve statutory documents, prescribe the address of the future location of the institution, pay the state duty. It is important to indicate that the institution is non-profit, since only private schools in our country can operate in this form.

Please note that there used to be a special provision regarding taxation. But today, most of the discounts and benefits have been cancelled. However, when paying taxes, you can count on the absence of VAT, for which, when submitting documents, indicate the zero rate in the appropriate column.

OKVED codes are prescribed depending on the direction of future activity and the chosen specifics:

  1. 10.2 - primary classes.
  2. 10.3 - additional training programs.
  3. 21.1 - general system.
  4. 21.2 - secondary education.

Next, you need to get a license. To do this, you need to confirm that you are going to provide high-quality classroom equipment, will work according to the approved methodology, the lesson schedule is drawn up in accordance with norms and standards, taking into account age characteristics, etc. Documents are submitted to the Ministry of Education.

Each school must have a first-aid post, so you will also need to obtain a medical license from the appropriate authority. Usually, if all the requirements that are better known in advance are met, there are no problems with the issuance of such documents. But keep in mind that for the consideration of each case, these organizations spend a lot of time.

When preparing the premises, other papers will also be required:

  • Permission from the SES, which can only be obtained after a thorough check of each class and other rooms.
  • Permission from the fire inspectorate, for which you need to ensure the safety of the building, several emergency exits, use refractory materials for repairs, install fire extinguishers, draw up an evacuation plan, etc.
  • Lease agreements, for garbage collection, disinfection activities, with suppliers of products for the kitchen and much more.

To conduct the activities of the school in accordance with all regulations, you need to carefully study the following documents:

  1. Law on Education No. 273-FZ of December 29, 2012.
  2. Special decision to grant paid services in this system.
  3. "Model regulation on a general educational institution".
  4. SanPin 2.4.2.2821-10.
  5. Normative act regulating the procedure for attestation of teachers.
  6. Federal Law No. 7, where in question about non-commercial projects.
  7. Technical regulations for ensuring fire safety.

Accreditation

Another issue that needs to be resolved soon. But keep in mind that in the first years you will have to work without such a status, since only those educational institutions that have been operating for at least three years and have released at least one stream of students ready for admission are eligible for accreditation.

This procedure is considered voluntary, but without it it will be difficult to attract wealthy families to the school. In addition, until accreditation is passed, children will have to take final exams in other schools, which also creates certain difficulties.

And only after a positive decision of the Ministry of Education, you can count on the fact that your private school will take its rightful place in the list of educational institutions of the region or country, students will be able to receive certificates, and parents will consider the institution as competitive.

Preparing the room

Finding a suitable building for a private school is not an easy task. There are many nuances that are worth paying attention to. First, consider whether you can rent it or have to do construction.

In each of the cases, this entails large cash outlays, but with the first option, there is a risk of being on the street and urgently looking for a new premises if the tenant terminates the contract or does not want to renew it. Such risks can be eliminated when drawing up a document for 10 years, which is almost unattainable in modern conditions.

It is also important to have a free area around the building itself, most of which will be planted with trees, bushes, etc. At the same time, it is desirable to organize open sports grounds for physical education, install benches for recreation, and create walking areas.

The school should be located in such a way that it is easy to get to. Proximity to home is one of the most important factors that an educational institution pays attention to. At the same time, it is necessary to ensure that there is a public transport stop near the institution, and it is also desirable to create convenient parking for parents who bring their children on their own.

Make sure that the room meets all norms and standards. Let's point out the most basic ones:

  • The building is located at some distance from various car services, factories, large transport facilities.
  • Landscaping of the site was carried out on at least 50% of the area in the adjacent territory.
  • The perimeter needs a fence and artificial lighting.
  • Arrangement of sports stadiums, children's entertainment areas and places for outdoor recreation is mandatory.
  • All educational activity organized in such a way that classes are held in one shift.
  • The ceiling height in the classroom should be at least 3.6 meters, and in the gym - up to 6.
  • The dimensions of each room are calculated so that one student has at least 2.5 square meters. m.
  • When creating a full boarding house, where children stay to live for the entire academic year, they equip sleeping quarters, where up to 6 square meters are allocated per child. m.
  • Be sure to organize such additional rooms as a locker room, a first-aid post, a gym.
  • Bathrooms are shared for girls and boys on each floor.
  • It is also necessary to observe the temperature regime in the room - 18 ° -22 °.
  • You will also have to organize the protection of the territory and the building.
  • Watch out for fire safety as well.

The entire private school must be provided with good electrical wiring, hot and cold water, heating, gas, telephone connection, internet. The classes themselves are also organized in accordance with the requirements of the Ministry of Education, which provides for the order of lessons, their duration and number per day, the maximum number of students in a class, etc.

School furnishing

In a private institution, good equipment is a must. To do this, they buy high-quality furniture, school boards, computers, office equipment, electronic journals, interactive learning systems, various multimedia tools, connect access to the Internet.

It is important that all approved methods of education are carried out taking into account the material base. You will have to think over each lesson in advance and purchase everything that is required for this. They also equip a gym, a sports ground, a swimming pool, if any, dance classes, etc. The equipment is selected according to the requirements of each direction.

Do not forget to purchase refrigerators, stoves and kitchen appliances for the dining room, medical equipment for the first-aid post, stationery, teaching aids, training manuals, sports equipment, equip game rooms and equip bathrooms.

Lesson plan

In order for a private school to successfully stand out from the rest, you need to carefully consider the curriculum. Decide on the direction of education:

  1. General classes with a standard set of disciplines.
  2. In-depth study of individual subjects (for example, foreign languages).
  3. Specific narrowly focused activity (if you want to open a private music or art school).
  4. Availability additional circles(theatrical, sports, dance).
  5. In order to prepare for admission to certain universities, etc.

The equipment of the classes, the required documents, training materials, and the selection of personnel will entirely depend on this. It is important to take into account that in order to introduce copyright programs, they will need to be prepared in a special way and approved by the Ministry of Education. To do this, it is better to have a methodologist on staff who will help coordinate the ideas of teachers with the requirements of the law.

The biggest difficulty that one has to face when organizing a private educational institution is an attempt to meet the norms of the Ministry of Education, the wishes of parents and the needs of children at the same time. So, in order not to lose a license, you always have to take as a basis standard program in most disciplines. It includes the mandatory presence of such items:

  • Russian language and literature;
  • mathematics;
  • English or any other foreign language;
  • basics of informatics;
  • physical training.

And in order to attract the maximum number of wealthy parents and not lose students, you need to come up with original teaching methods, supplement the program with interesting and popular areas, and focus on European training standards.

Often such institutions provide training in economics, linguistics, open literary circles, art, theater, and sports sections. Today, knowledge of foreign languages ​​is also popular, and several at once - English, German, French, etc. Individual institutions able to prepare their students for the exams international standards which opens up many avenues for the future.

In addition, do not forget about the load on the child. The number of tasks and lessons should not exceed certain norms, students should not be forced to study all day. At the same time, it is desirable to organize their leisure, provide recreation, entertain and stimulate as much as possible to achieve and discover their inner potential.

It is worth noting that if a school takes part in various events, competitions, festivals, competitions, and, moreover, periodically takes prestigious places, then this is positively reflected both in the motivation of children and in the desire of parents to send their child to such an institution.

Often one of the requirements for a private school is the ability to leave the child for an extended day. In this case, on the territory of one institution, a full-fledged supervision of him, training, development, walks in the fresh air, food and help with homework is provided.

Recruiting staff

The staff of a private school consists of many specialists:

  1. Teaching staff providing training for children in all disciplines.
  2. The principal of the school and his deputy.
  3. Methodist.
  4. Accountant.
  5. Guards.
  6. Cleaning ladies.
  7. Nurse.
  8. Kitchen workers.
  9. Psychologist.

Teachers are selected for work on a competitive basis or are invited individually. It is important to hire professionals in their field and make sure that every 5 years they pass certification. The higher the reputation of specialized specialists, the more people want to study at your school.

Only a person with a pedagogical diploma and relevant experience can manage an educational institution. But in order to follow all the organizational moments, it is better to consult additionally or take an experienced manager or entrepreneur as a partner.

In order for professional teachers to want to work in your institution, you need to properly stimulate them. For this, high wages are required. But such measures are not always enough.

Gifted educators often want to be able to develop their own methods, author programs, experiment or be creative in their work. If you can provide them with this, then good specialists will become the basis of the team for many years to come.

Where to get money?

Under the Education Act, private schools are required to register as non-profit institutions. This means that even if funds are received from various sources, they can only be spent on the needs of the institution itself. Therefore, it can be difficult to attract any sponsors, since it becomes impossible to pay them direct dividends.

Private school investment is usually 80% parental. They pay entrance fees (in the amount of 2-3 months of study), educational services, additional sections, special training in selected areas, charitable contributions, etc. But this does not always cover all the needs of the school.

Therefore, it is often necessary to look for sponsors. They can act large organizations who wish to prepare specialists for own needs, higher educational institutions, when students are specially prepared for certain exams and admission, etc.

In order to increase funding, you can provide additional services:

  • organize specialized courses, sections, circles and invite them not only to school students, but also children from other institutions;
  • for the summer to create camps for everyone;
  • consulting services or tutoring based on author's programs;
  • issue their own teaching aids;
  • participate in the drawing of grants.

Pay attention and price aspect. The cost of tuition is calculated thanks to the exact numbers. It should cover the cost of wages, rent, utilities, teaching aids, equipping classes, food, etc. In our country, the range of prices ranges from 35 thousand rubles to 200 thousand. The more prestigious the school, the higher the pay.

In this case, you need to carefully consider how much the cost of training to set. After all minimum rates can talk about the low qualification of specialists or other shortcomings of the school. And too high a price for education will scare away the middle class, who simply cannot afford it. If you are not opening an elite private school, then try to stick to the middle segment when pricing.

Perhaps it will be a little easier to deal with organizational and financial issues if you purchase a franchise. In this case, it will be possible to create an educational institution according to the European standard with an already fully developed system. You do not have to think about what and how to do, what to pay attention to, although investments in the project will be serious.

Here you can download a free example as a sample.

Financial questions

Opening a private school is expensive. Even if we do not consider the construction of a separate building, the initial costs are very significant.

Fixed costs will be no less. After all, it is necessary to ensure the functioning of all systems at a high level.

All this requires a constant flow of funds or funding from the outside. Therefore, it is very important that the director or owner of a private school constantly pays attention to the search for investors, sponsors, participation in grants, subsidies, etc. With the right approach, in a year you can reach the full payback of the project and establish all work processes.

Video: how to open a private school?


2023
newmagazineroom.ru - Accounting statements. UNVD. Salary and personnel. Currency operations. Payment of taxes. VAT. Insurance premiums