Foreign trading platforms on the Internet. How to start selling on the world's largest marketplaces: a brief overview

In this video, we'll show you how to find platforms and trading portals to post information about your products.

When searching for sites, we will be guided by the following principle. You need to be placed only on sites advanced in search engines. It is rare that portals receive traffic from non-search engines. Only some major portals use additional advertising. Therefore, we need portals where we ourselves will make sure that people get to them through the search.

Of course, it is difficult to determine the degree of advancement, and not all sites that we find will really be useful. But until we check these sites, we will never know if they work. Therefore, you need to try to fit on each. Even if each site brings one order per month for free, then when there are dozens of such sites, in total they give a significant effect.

To search for sites, the first step is to make a list of all the categories of products that you sell.

Add sites to your list. We repeat the procedure for the remaining requests.

As a result of the search, we will find not only trading portals, but also message boards, forums, etc. We will also consider this a platform, we just need to prepare separate proposals for them. Post, for example, several options for your most popular products. It's already yours homework, think about what to place on such sites. You can suggest your ideas in the comments, and we will suggest something on them.

Thus, you will find all the sites where you should place your products. Since you found these sites for your key queries, then buyers will find them. They will see your offers there.

Large sites will appear for most of your requests, it is desirable to place them on them, but very carefully, especially if they are paid. It is necessary to evaluate the profitability of placement and not buy into the slogans of sites when describing their rates. For information on how to evaluate the prospects of a paid site, see our neighboring videos.

If necessary, you can search sites for other queries that you would like to promote and for which people are looking for your product.

It makes no sense to search for sites for queries like " trade portal' or 'bulletin board'. In this way you will find only a few large sites and a lot of garbage. Placed in the trash - no need. Therefore, it is better to look for sites in the visibility zone of your potential clients for the keywords they enter to buy.

We hope that the main idea of ​​searching for sites by queries became clear to you after this video. How to set up automatic export to trading platforms see our next videos.

In this note, we will not talk about a specific business idea, but rather about a whole business area - the sale of goods from China. Why are goods from this country remarkable? First of all, its price. The quality can vary, you can often find very good things. But the price is invariably several times lower than ours, even if you buy in small bulk or by the piece.

This opens up opportunities for starting your own business, practically from scratch. The entrepreneur must find a niche, that is, a group of goods that he will sell, target buyers and a way to contact them, give them information about what the product will buy.

List of trading platforms

This is perhaps the most difficult.

An inexpensive way to test a niche is to advertise a product before you order it. This will allow you to find out how many people want to make a purchase, what will be the cost of attracting one buyer, and so on. The data of all the buyers who contacted you should be collected and contacted when the goods appear in your store.

How to find a product in China?

There are several websites that sell Chinese goods where you can find almost anything. On some sites, the minimum lot is 1 piece. Delivery is often free, except for oversized and heavy goods. It takes a long time, a month and a half.

Alibaba.com and Aliexpress.com sites have a buyer protection system: you pay money not to the seller, but to the system, and only after you confirm receipt of the goods, the money will be transferred to the supplier, so buying through these sites is safer.

Trusted sites for buying goods from China

Sites that sell everything

Websites that sell electronics

Business with China step by step:

1. Find a niche: you have to decide on the choice of product and how to sell it.
2. Test your niche with test ads: if you find customers this way, move on to the next step. If not, look for a new niche.
3. Place an order for a small batch. Learn to work with customs.
4. Sell ​​a batch of goods.
5. Continue to order lots of goods and sell them. Congratulations, you have set up a business selling goods from China.

Catalog of marketplaces - electronic trading platforms for business

Top 10 services for creating online stores (for Ukraine)

Service for creating online stores. Localization for Ukraine, all the necessary local services of payment, delivery, etc. are integrated. SEO optimization. mobile version. You can customize individual features.

R ecommerce is a service that allows you to independently create an online store for your business. You do not need special knowledge and training, we have made everything clear and simple.

Free online constructor websites and online stores. Lots of website design options. Integration with social networks, Adwords, statistics systems. There is a mailing service, SEO settings.

Cloud platform for quickly creating an online store. Hundreds of ready-made integrations. Big choice free adaptive templates with the ability to fully edit them. Ability to refine stores and open API.

All-Ukrainian shopping mall on the Internet, a marketplace with a website builder and online stores. On the Prom.ua platform, any entrepreneur can create a website and an online store on their own, without the help of IT specialists. The buyer, in turn, can easily find and choose the right product at the best price.

A Ukrainian website and online store builder that allows you to easily create attractive, functional and SEO-friendly websites without any special knowledge or programming skills. Paid professional templates

Service for creating websites using a visual editor. Large library of templates, mobile version, you can add your own domain, free hosting

Our service provides a simple and affordable opportunity for everyone to create their own online store and, thus, it is easy to start own business online, minimizing the time and cost associated with running in-house

PrivatMarket

Online trading platform of Privatbank. Allows you to quickly create a website or an online store and place products (for both consumers and businesses), receive notifications of new tenders and participate in them.

Service for creating a website or online store. Large library of beautiful templates optimized for search engines. Integration with social networks. There is a mobile version. Your domain and email

Online store constructor + CRM + marketplace. Allows you to upload a catalog of your products, create a company website and an online store, maintain a customer base and process orders.

A platform for easy and fast creation of an online store. visual constructor. Mobile version. Integration with web services.

SaaS service for creating online stores. Allows you to easily add an online store to an existing site in the form of a widget. Integration with social networks and popular CMS. Integration with Robokassa for receiving payments. Mobile version.

Free service for creating websites and online stores. Optimized for mobile devices.

Website builder + online platform for the sale of goods and services

Ukrainian SaaS service for creating online stores. Integration with external accounting systems (including 1C), Yandex.Market, GoogleAnalytics, Yandex.Metrika. It supports importing a product catalog from CSV, XML documents and 1C. SEO optimized templates. Ability to use on your own domain.

A service that allows you to create an online store for free for trading company. To fully manage its structure and content, no special knowledge is required - you will get a convenient and at the same time multifunctional admin panel for managing your store.

Offers 16740Suppliers 1097 Demand 16

Featured Offers

List of free online marketplaces

You will not need to filter out hundreds of unsuitable offers, you will immediately receive exactly what you need. From thousands of current offers that are in the database, our platform will automatically select for you exactly what you need and notify you in time about new suitable offers.

If you need to sell

Manufacturing companies and independent sales enterprises have the opportunity to place price lists in a unique format that will provide the buyer with maximum convenience in finding and choosing goods and services. We offer you to place your price lists for almost the entire range of products from the "Construction and Repair" category. As a result, in a short period of time you will be able to find long-term partners who are ready to buy your goods on favorable terms.

New on the forum

Tender platforms are Internet portals where bidders, the customer and the supplier, interact with each other to obtain the most favorable conditions for the transaction and the conclusion of a contract.

What are ETPs

Allocate federal and commercial. There are only 6 federal ones today. Only they can be used for purchases in accordance with 44-FZ.

Tender platforms

There are more than a hundred commercial services. All of them have paid access to participate in the auction. Commercial tenders free of charge without registration can be found on the official websites of companies that are purchased under 223-FZ, such as Rosneft, Gazprom or Lukoil.

Do not confuse an electronic trading platform and an information portal. In the first case, a full-fledged search for a supplier takes place, in the second case, it is just a selection of tenders from various trading platforms. For example, for the query "Commercial tenders Moscow and Moscow region" 9 out of 10 results will direct you to search services and only one link will lead to the trading platform.

All federal sites, in addition to sections for procedures under 44-FZ, have separate platforms for trading under 223-FZ. And the largest players, EETP and Sberbank-AST, offer individual sections of such corporations as central bank RF, VTB Group, Russian Post, State Corporation Rosatom.

Universal commercial platforms for tenders

Here you can find customers from all over the Russian Federation who purchase goods and services in any profile:

Industry ETPs

They work in certain industries or regions. Most popular:

• independent ETP for petroleum products (nge.ru);
• ETP Stroytorgi for companies in the construction industry throughout Russia (stroytorgi.ru);
• the Workspace portal, which helps organize tenders for services related to business development on the Internet (workspace.ru);
• Exchange "St. Petersburg" (spbex.ru).

ETP for small public procurement

For small purchases, large portals offer markets that work like online stores:

• supplier portal "Supermarket B2B" (sverhmarket-b2b.ru);
• Corporate Online Store (KIM) (roseltorg.ru/kim);
• electronic store "RTS-MARKET" (zmo-mall.rts-tender.ru);
• catalog of goods and services of B2B-Center (b2b-center.ru/catalog);
• e-shop OTS Market (otc.ru/market).

From January 1, 2019, all purchases will be made exclusively in in electronic format. For this, the functionality of electronic trading platforms will be used. According to the legislator, such a measure will avoid collusion between participants and customers, as well as simplify the procedures. Head of Government D.A. Medvedev signed Decree No. 1447-r, which fixes the final list of ETPs on which it is allowed to conduct state procurements.

The list of ETPs provided for the implementation of procedures for the acquisition of goods and services for the needs of the state includes:

1. JSC "Unified electronic trading platform".
2. CJSC "Sberbank - Automated system trades".
3. JSC "Agency for state order Republic of Tatarstan.
4. JSC "Electronic trading systems".
5. LLC "RTS-tender"
6. JSC "TEK - Torg".
7. JSC Russian Auction House.
8. LLC "Electronic trading platform GPB".

For closed trading procedures, the site of CJSC Automated Trading System of the State defense order". It was founded in 2017 with the joint participation of Sberbank and Rostec Corporation.

Create an online store for free

It is planned to carry out purchases related to ensuring the defense and security of the country at this ETP.

In accordance with Government Decree No. 656 dated June 08, 2018, the date of conclusion of the relevant agreement, which is signed by the Ministry of Finance of Russia and the Federal Antimonopoly Service, is recognized as the moment of commencement of operation of the trading platform. To conclude such an agreement, the ETP operator will have to deposit a security deposit in the amount of 50 million rubles to the account of the Ministry of Finance.

Prior to the start of the operation of the sites listed in the Government Decree No. 1447-r, all public procurements are carried out at sites that have previously been selected. It is planned that all 8 ETPs will start working with government customers from October 1, 2018, at the same time new system securing applications from special accounts.

Procurement by state customers under 44-FZ at other sites is not allowed. The same list of ETPs will also be used in the implementation of procurement procedures under 223-FZ.

eBay is a popular trading platform, but it's far from the only place where you can order quality items. What other international marketplaces on the Internet like eBay should I pay attention to? How to use them, and what advantages do other platforms have?

Benefits of the eBay Marketplace

The eBay system is popular in many countries, primarily due to the fact that it provides an opportunity for thousands of private sellers not only to start a serious business selling a particular category of goods, but also ordinary people sell unwanted items. In addition, the system works all over the world: order clothes from the USA and they will be delivered to any city in the Russian Federation.

But constantly working with the American platform is at least expensive: shipping can cost more than the thing itself, and you have to wait for more than one month. As a result, other marketplaces at the local level and eBay sites in other countries have become very popular. So, there are separate branches of eBay for Russia, Great Britain, France.

How an online auction works

How does eBay and other online marketplaces like eBay work?

The first thing you need to know about eBay is that the site is an auction-type marketplace.

Buyers here put rates, increase them, compete among themselves for the goods. However, the seller has the right not to give the goods if the buyer's amount is lower than the price indicated on the site. The seller also determines the minimum bid step. The site has been operating on this principle since its foundation in 1995, not least because the owner adjusted the sales algorithm on the platform to the PayPal payment system.

Types of online trading platforms

Internet auctions, as a rule, work according to three schemes:

1. You see the bids of other buyers, the one who bids the highest wins.
2. All applications are made at the same time, but the bets are not visible. The winner is the one who is willing to pay the highest amount.
3. The so-called "Dutch" auction: buyers gradually reduce the deliberately inflated price of the goods, the buyer who decides to stop at the current price wins.

But besides the auction, there are two more types of trading platforms:

1. Catalog - choose the item you want and buy it. This is how the world-famous Aliexpress marketplace works.
2. Exchange - the price of a product is formed automatically by counting anonymous requests from sellers and buyers, determining the supply and demand for the product.

Popular marketplaces

First of all, this is a Chinese online hypermarket AliExpress. Unlike eBay, it works exclusively for Chinese sellers, but the goods can be ordered anywhere in the world. At the same time, delivery is most often free, although you can’t buy original branded items on Chinese sites.

In addition to AliExpress, Alibaba.com is a very famous site. However, it is intended for large wholesale transactions, since each lot has a minimum quantity of goods that can be redeemed. It is noteworthy that the site does not have an order protection function.

Taobao.com - This Chinese marketplace attracts buyers with reasonable prices and a wide range, but only works in Chinese and in China.

Similar to eBay, the Amazon site, no less famous in the world, was built. On this trading platform, the buyer will find almost everything - from books to sports equipment.

Gmarket is a Korean analogue of AliExpress. Here you can easily buy clothes, sports equipment, pet food or household appliances. The site works in the same way as other marketplaces, providing a period of product protection and guaranteeing protection against fraud.

The video below provides an overview of 5 popular international trading platforms with delivery to Russia:

Modern Internet technologies open up almost limitless opportunities for self-realization of a person and the creation of his own business. As a rule, for posting information about the offered goods, services, the right to use software developments, templates for creating websites, a certain fee is taken. But many resources are made in a format that allows you to develop your business on their basis absolutely free.

The principle of operation and effectiveness of free trading platforms

Electronic trading platforms are a convenient and affordable service for all types of businesses. They provide an opportunity to profitably present your product or service, establish large-scale sales, conclude small and wholesale deals with a wide audience without being tied to a place of residence. The high performance of work in this format is explained by the popularity and accessibility of the Internet, the ability to present the product to a wide target audience in all regions of the country or even the world. You can sell and make good money on almost everything - from jewelry self made to unique interior items.

The first trading platforms on the Internet arose in response to the desire of consumers to find original, authentic things, to be able to conclude wholesale, small-scale wholesale transactions at any time of the day around the world (eBay, Alibaba, Amazon, Etsy). International marketplaces are focused on the interests of a very wide target audience, presenting dozens of types of products and Lately to increase sales, regional branches are increasingly being opened, taking into account the characteristics of a given territory and the mentality of users.

Advice: novice online entrepreneurs are often interested in the answer to the question of whether. You can find profitable suppliers on the websites of firms, factories, in special catalogs, on trading floors.

The Internet has penetrated deeply into almost all spheres of human life, and this has largely provoked the formation of a new supply-demand model - the more the seller talks about his product, the more online resources are involved in this (social networks, trading platforms, his online store, contextual advertising), the higher the demand for it. Classical methods of advertising (distributing flyers, business cards, ads in periodicals) are losing their effectiveness. Therefore, use the possibilities of ready-made electronic platform more profitable and easier than creating your own online store from scratch, promoting it, making it recognizable to customers. In addition, this process can take several years, and free online trading platforms make it possible to work immediately on already finished base, paying attention exclusively to increasing sales and quality of service, without being distracted by technical, IT issues. Their offers are relevant not only for retail buyers, but also for private companies, wholesale buyers. ? The range can be very wide - from household items and accessories to electronics. The choice should depend on the region, interests, purchasing power of the target audience.

How to place an ad on the marketplace and make it effective?

Most online shopping is done through virtual marketplaces. These are special sites where conditions are created for the safe conclusion of a transaction between the seller and the buyer, the conduct of financial and trading transactions. They may provide such services for a fee or free of charge. Recently, there has been a tendency to increase the availability of the functionality of trading platforms. Even on the international resource Alibaba, a basic account with limited functions can be created without money (commission is also not charged on completed transactions). But to open a brand store, you need to apply for brand registration and pay for it.

To with maximum efficiency to use the possibilities of a free online platform, posting information about your product, you should take into account some of the nuances:

• regional characteristics of the target audience (demand for goods depending on the place of residence, types of activities that residents of a particular locality, availability of self-service terminals for card payments, delivery service outlets, etc.);
• indicate several payment options (cash on delivery, to a bank account, cash settlement at the pickup point) and delivery (courier, state mail, private delivery services).

Advice: private ads can be placed on such free online trading platforms as Avito.ru, Tiu.ru, Рulscen.ru, Alloy.ru, Irr.ru. (these will work too). ? It is necessary to pay attention to the promotion of the ad, choose the right section where it will be placed, and indicate the minimum or contractual price.

Representatives of small and medium-sized businesses will be able to create an ad or find a product of interest without paying a fee, for example, on Supl.biz, Sdelki.ru, Commercial Purchases, Market.yandex.ru. There are many narrow-profile trading platforms. You can find their addresses on the forums, in in social networks through advertising. For example, handmade goods are successfully sold on livemaster.ru (it will be possible to place a limited number of ads for free, but there is such an opportunity), hand-made.ru, selio.ru, rukodelnoe.ru (only a basic account is free), navkusicvet.net.

As a rule, the algorithm for placing an ad on a free marketplace is the same. First you need to register, fill in the information in personal account, then the user can create an ad or place a deal. Many paid online trading platforms provide the opportunity to use basic functions for free. Applications of customers enter the database only after verification by a moderator or manager. Artists or sellers, as a rule, can place offers themselves, but the publication must be checked for compliance with the rules. To expand their capabilities and increase the efficiency of work on the trading platform, users should use paid options: sending notifications by e-mail, raising ads to the first positions, phone notifications. This will help and knowledge - both retail and wholesale (you can find a description in specialized literature, specialized magazines).

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Experts note that in the near future only those online trading platforms, which will ensure the symbiosis of several elements - maintaining a high-quality assortment, providing consulting services to the client on the widest possible range of issues (supplier selection, optimal delivery method), ensuring effective commerce. Using the Internet when placing your goods for sale or when buying the necessary things can significantly reduce or completely eliminate the costs of organizing work, communications, rent, logistics, warehousing, and the buyer can get access to a wide range of goods at a bargain price.

In contact with

Why are online marketplaces one of the most profitable ways to sell goods and find customers for services? Nowadays, almost everyone knows about the possibility to sell or buy something via the Internet. But if it is easy to run into scammers on social networks, then trading platforms guarantee the security of the transaction. We tell the main features of the most popular services and how to use them with maximum benefit.

How free marketplaces work

Online marketplaces are online services that allow sellers to post offers, and buyers to find the goods they need. You can sell everything via the Internet - mobile and household appliances, real estate, cars, cosmetics, new and used goods. These opportunities are open individuals and business.

In a simplified way, the platform operation mechanism can be described as follows:

• the seller places his product on the portal, indicates its category, description, price, adds a photo;
• the moderator checks the correctness of the description, the compliance of the ad with the requirements of the portal;
• buyers see the product on demand along with other relevant ads;
• the seller and the buyer are in contact (in correspondence or in telephone conversation) and agree on a deal;
• payment (at a meeting, by mail or by bank transfer);
• after the sale, the ad is closed;
• the portal receives a commission (not in all cases).

What is the benefit of the portal? There are two options for earning. Firstly, the trading platform can take a commission from each successful transaction (usually up to 5%). Some services also offer paid services sellers. For example, ad highlighting, additional impressions, or a VIP account. Secondly, almost all sites earn on advertising. Such portals have a lot of users during the day, so it is beneficial for them to host contextual ads or any other type of online advertising.

Selling online significantly expands business opportunities

Benefits of using an online trading platform

There are a lot of advantages to trading through online platforms. Among the main ones are:

• a wide audience of buyers;
• the ability to sell new and used goods at the same time;
• security of transactions;
• high competition sets the optimal price range for buyers;
• no expenses for renting the premises, public utilities and staff.

The most famous venues in Russia and the world

What conditions offer sellers and buyers the best trading platforms for business? The principle of operation of most services is similar, but at the same time they are not without specific features. Consider everything you need to know to choose the best option for an online platform for selling goods.

Amazon.com

The development of the distance sales market began with American company Amazon. Initially, the portal specialized in books, but quickly removed all restrictions on the category of goods. This is the oldest business platform on the Internet - it has been operating since 1994. It is used not only by firms (that is, business), but also by individuals. For example, anyone can sell their phone or laptop here if one of the buyers likes their product.

IN Russian Amazon not as popular as in the US. Therefore, it is not worth betting on this site in business. To sell anything, you need to register an account, enter descriptions for all products and wait for orders. Some entrepreneurs make money from resales. They buy goods in bulk from manufacturers and sell them online. The main difficulty in the work of the seller through Amazon is the need to deliver all consignments of goods to the company's warehouse in the United States. The service itself is responsible for sending them to customers.

Scheme of work of trading platforms on the Internet

ebay.com

More popular in Russian Ebay can also be used for business purposes. Sales here are carried out on the principle of an auction: the seller indicates the quantity of goods and its minimum cost, and buyers during certain period(day, week) try to manage to buy at the minimum cost or gradually increase the price. To start working on this site, you need to register a seller account. The service will ask for quite a lot of data and will require you to confirm the existence of official registration.

Certain categories of items are strictly prohibited on Ebay. For example, weapons, animals, medical devices and medicines, as well as all goods that are prohibited for sale in the country of the seller. PayPal is used for payment. The portal sets limits on the number of goods, which can be increased by contacting technical support. To increase sales, it is recommended to add high quality photos. Reviews also favorably affect the seller's rating - so ask all your buyers to share their opinion about the purchase.

aliexpress.com

The Russian-language branch of ru.Aliexpress is a division of the Chinese online trading giant. Signing up is much easier than with Amazon and Ebay. Only Chinese sellers, or rather organizations registered in this country, work on the platform. The only option for sellers from Russia to trade through Aliexpress is to enter into an agreement with the intermediary company PickPoint. She cooperates only with legal entities.

To get started, you need to fill out an application on the PickPoint website and conclude an agreement with the company. After that, the Russian seller has the right to register his store on ru.Aliexpress and add goods to the database. The site has a restriction on the minimum number of products - at least 10 items. For each, you must fill out a special form. After that, you can start selling. The advantage of the site is the world's largest audience of buyers: sellers can send goods to several continents.

The sale of goods through Aliexpress is available only to fairly large Russian sellers registered as an LLC and having at least 10 items of goods.

Work through Internet sites eliminates the cost of rent and staff

Avito

For Russian business the most convenient inexpensive platform will be the Avito service. Thousands of transactions are made daily on this platform: from the sale of used phones to apartments and cars. The service is well known to customers and inspires their confidence. Here you can sell new and used goods.

The registration procedure is very simple. Free placement of one ad lasts 1 month. You can then re-post it. Posting photos and detailed descriptions goods. Within a month, the ad will gradually go to the bottom of the page. With the help of special paid features, you can highlight the ad or pin it to the top line of the search.

It is currently impossible to make a full-fledged online store based on Avito (as on Aliexpress). The range of functionality is limited to highlighting and tracking the number of ad views. Therefore, the site is more suitable for the sale of specific batches of goods.

Yandex Market

Another platform for selling goods, Yandex.Market, also has a convenient Russian-language interface. Works as a price aggregator (more details in the Price aggregators section). "Market" is visited by 20 million people a month. The service is convenient in that it shows a comparison of prices for any product, their availability and the possibility of delivery to the buyer's city. To start trading, it is enough to have an account in Yandex. However, it is easy to register from scratch.

The seller's offers will be displayed in the list of stores offering the same or similar products. The buyer chooses it by price or other characteristics. The transaction is made either through Yandex.Market itself or through a transition to the seller's website.

Of the minuses, one can note the paid placement of goods. The seller has the right to choose the best payment option for him:

• fixed amount (for offline stores);
• pay per view;
• transaction commission.

To start registration, you need to go to the special section "Market for sellers" and fill out the form. Yandex imposes requirements for the description of goods and their placement on the website of the online store - each on a separate page. The service will check the correctness of the data in 2 business days. Sometimes mystery shoppers are brought in to test a new store. If the company reveals any violations or inconsistencies, the seller will be denied registration. After successful verification, you need to pay for impressions. After that, the goods will be displayed on the site, and all statistics can be tracked in your personal account.

Yula

Another popular Russian portal for online trading - Yula. This new site provides a very simple registration procedure. The mechanism of work is similar in Avito, but the audience of the service is much smaller. Mostly through this site they sell used goods at retail.

Yula is not as good for business as any of the above services. Its functionality does not allow you to create a full-fledged online store and place many products at once. Thus, like Avito, it is suitable for the sale of limited batches of products at relatively low prices.

The popularity of online shopping is growing, it is very important to take this factor into account when planning a business

Price aggregators

A price aggregator is an online service that shows the user the offers of all stores for the same product with the price and delivery terms. For the Russian-speaking audience, the most striking example of such an aggregator is Yandex.Market. Specifying the name in the search bar desired product, the user sees all available on this moment store offers, lowest and average price.

Among the well-known Russian-language price aggregators, it is worth noting:

• Yandex Market;
• WIKIMART;
• GOODS MAIL.RU.

So, it’s clear how aggregators are useful for buyers: they help to choose best price. But what is the use of them for sellers and businesses? Price aggregators must be used for pricing in order to maintain the cost of goods at a competitive market level, plan promotions to reduce prices, and so on.

Conclusion

Working on online trading platforms is a promising direction for business, but none of them can currently replace your own online store. In Russia, the most famous are Avito and Yandex.Market, through which you can organize a stable sales of products. For a full-fledged work as a seller on any of the sites, investments will be required.