17.12.2019

Household appliances store Domo. Household appliances store Domo Domo company


The Domo company helps to create a unique homely atmosphere. This is the largest regional enterprise that sells household appliances and electronics. Domo stores exclusively offer quality goods and great service.


Range retail company "Domo" is very large, in it in in large numbers the world's leading brands such as Mystery, Supra, LG, Philips, Samsung, Philips, Pioneer and many others are represented. The sale of goods is carried out through Domo stores. It's traditional shopping centers and online stores, so buyers have the opportunity to place an order without leaving their homes. It is easy and pleasant to buy the necessary household appliances and electronics in the Domo chain of stores.


In Domo online stores, a clear, convenient “navigation” has been adopted. On the main page, which is made in bright optimistic colors, a well-structured product catalog is presented. In each class of goods, a division into groups was made, the number of units of a particular thing or item was indicated. The company values ​​its reputation and provides concise, but comprehensively objective information about the product. For example, if we are talking about the TV, its brand, model, color, main technical and other characteristics are indicated.


Buyers will certainly be interested not only in such traditionally popular sections as “TVs and Music”, “Kitchen Appliances”, “Home Appliances”, “Embedded Appliances”, “Tablets. Notebooks. Computers”, “Smartphones and Gadgets”, “Photo and Video”, “Automotive Electronics”, “Climatic Equipment”, but also look into “Products for Children”, “Useful Little Things”, “ Gift cards».


If someone needs information on how to use the Domo store website, he can refer to special sections on how to shop, place an order, what payment methods can be, delivery, what guarantees the buyer receives. Consumers are offered discounts, and there is a constant dialogue with them. Even the presentation of the product is carried out in a personal way, causes a pleasant smile and invites you to find out important features one thing or another. For example: “Buy a refrigerator that is good for food”, “Buy a laptop to solve problems”, “Buy built-in appliances for those who love space”, etc.

You can feel warmth and sincere concern for people in Domo stores, this is a truly modern service aimed at improving life.

Domo is a large chain of hypermarkets for household, audio and video equipment. The geography of Domo's presence is Kazan, Naberezhnye Chelny, Saransk, Nizhny Novgorod, Tolyatti and more than twenty other cities in the European part of Russia. Residents of Moscow will be able to use the Domo online store and order any equipment with home delivery.

Domo's product catalog includes TVs, car electronics, tablets and laptops. There are household appliances in Domo: washing machines, electric stoves, microwave ovens, refrigerators, vacuum cleaners.

Climate equipment is also presented: heaters and air conditioners, storage and instantaneous water heaters. A whole section of the online store is dedicated to smartphones, game consoles, e-books. Looking at the official Domo website, you can find toys for children, electric shavers and trimmers, and much more.


The product range includes famous brands that have proven themselves in the market: SAMSUNG, CANDY, LG, SONY, ATLANT, HP, etc.

The Domo website will allow you to place an order without registration. But in order to enjoy all the discounts and promotions, it is better to log in. All Domo customers over the age of 18 have access to bonus program. To get a card, just go to the Domo hypermarket or online store and place an order. As part of the program, points are awarded for each subsequent purchase. Prices in Domo are democratic, you can use the discount.


If there is a Domo store nearby, you can use pickup. There are also inexpensive delivery, rise to any floor - free of charge.

ALL STORES ARE CLOSED

DOMO is one of the largest Russian retail chains on sale household appliances and electronics.

Company creation Trade company DOMO was founded in 1998 as a wholesale company selling Bosch-Siemens consumer electronics and was the official representative of this company in the Volga region. Already at the end of 1998, the first multi-brand retail store was opened, and by 2003 there were already 10 such stores.

Over the following years, the company dynamically increased its presence in the market. Along with organic growth, the company has been actively developing through M&A transactions (mergers and acquisitions). In August 2006, the big deal on the merger of the DOMO company and the Siberian chain Iceberg, thanks to which DOMO has grown with stores in large Siberian cities - Novosibirsk, Barnaul, Kemerovo, Novokuznetsk. In October of the same year, the purchase of the KGB network (Quality - Guarantee of Well-Being) in the Khanty-Mansiysk Autonomous Okrug took place. The end of March 2007 was marked by the purchase of the Tyumen network "BigMag". The southern direction became a new geographic vector for the development of the network - in July 2007, DOMO acquired the Televid network. At the end of 2007, the transaction for the purchase of the Kominkom network was completed. An event for the market was the purchase in July 2007 of a controlling stake in the network "White Wind - DIGITAL".

To meet the new challenges facing DOMO as a result of rapid growth, DOMO was rebranded in 2006. During this process, the logo and branding were updated, a new concept for DOMO chain stores was developed, the target audience, the approach to the formation of the assortment was revised, the product-market matrix, pricing and service policy were edited. DOMO's corporate colors are red and green.

New DOMO formats In 2008, DOMO interactive hypermarkets began to open. Online stores are unique project company DOMO, which has no analogues today on Russian market, the result of the joint work of DOMO specialists, the Austrian company RetailBranding and leading Russian consultants in the field of branding. The fundamental difference of the new format is that the buyer can try any technique in action right in the store. For these purposes, on an individual order DOMO German company OBV developed retail store equipment, which allows you to connect equipment directly on racks or demonstration tables. In 2008, the company began to actively develop the e-commerce format. DOMO online stores operate today in 19 cities of Russia.

Thanks to their social projects DOMO has gained wide popularity and high brand recognition in many regions. For the first time in Russia, the sale of goods to pensioners in interest-free installments became available in DOMO stores. A special consumer lending program for education and healthcare professionals has been successfully operating. Since April 1, 2009, DOMO stores have introduced a new social credit program for state employees, which allows you to purchase goods in the DOMO chain of stores on an interest-free installment plan or on credit.

DOMO is also successfully developing other business areas. Thus, the activities of the company include wholesale consumer electronics, the development of a chain of bookshops "Knizhny Dvor", a factory for the production of porcelain products "Ulma" and a number of other areas.


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